September 2026 · Example Data
A full month of on-brand posts, one newsletter, and a performance wrap — built for a Mexican beauty salon (demo). All figures below are illustrative sample data.
Content Calendar
Balayage reveals, swatch stories, "your tone decoded" series, gloss-before/after.
Big cut + colour resets, client interviews, the "before the chair" Reel.
Aria's tips, tool talk, a day-in-the-studio Stories, staff styling throwdowns.
Trials, wedding-day prep, bridal party UGC, booking push for spring dates.
IG ReelTue 1
"The big reveal 💇♀️ autumn balayage, painted by Aria. Swipe for the before. #ColourWeek"
Goal: Reach + saves
StoriesWed 2"Cool or warm tone for fall? Vote 👇 — winner gets a free gloss next week."
Goal: Engagement
FB PostThu 3"The Transform package: colour + cut + gloss for $280. Book your reset. ✨"
Goal: Bookings
IG ReelFri 4
"Golden hour in the studio hits different. Come see why clients don't leave. 🌅"
Goal: Reach
StoriesSat 5"Live from the colour bar at 1pm — watch a transformation happen. 🔴"
Goal: Community
NewsletterSun 6"This Week at Maqui is in your inbox — Colour Week recap, Transform deal, bridal trials."
Goal: List growth
Repeat the weekly theme loop across the month. Captions and real images live here and in the newsletter.
Monthly Report
"Balayage reveal" Reel — 7,200 views, 540 saves. Repeat format Week 1.
Sun/Mon closed = low engagement days. Shift UGC to Tue–Sat. Boost package CTR.
Lean into "Transformation Tales" UGC, add a 2nd weekly newsletter test, trial bridal collab.
74 attributed bookings × $156 avg = ~$11,540 tracked revenue from organic. CAC ≈ $0.
All numbers above are illustrative sample data for this demo.